Avi, Wendell, and John flew to Vegas to attend NAB. Vegas was not fun and games at all. There were so many new cameras and announcements that it was a little overwhelming, and after three days on the floor all three of us were exhausted. Maybe it was because we didn’t really sleep….
The theme of the show seemed to be 4K, but there were many other things to talk about for sure.
CANON:
At NAB 2012, Canon made big show of displaying their 4K video products. They also displayed their new 1DsX camera for their stills development.
Focusing on their video products: They released the new EOS C500 which maintains the same form factor as its predecessor the C300. It is a full 4K RAW camera that is capable of 4096×2160 at 10bits RAW. This is a major step up from the C300 that only shoots HD (1920×1080), making it an obvious choice for filmmakers looking to break into making films for theatres that support large format projectors.

C500
Canon has long since supported the evolution of DSLR cinematography. Since the 5DMKII, the new model that they showed at NAB this year is the EOS 1DC which is capable of shooting full 4K RAW and sports an impressive 18.1 mega pixel full-frame CMOS image sensor. Similar to the C500, the resolution for the 1DC is 4096×2160. The 1DC utilizes a Motion JPEG file-format and supports frame rates up to 60p.

1DC
Canon also displayed some great looking glass with their EF Cinema Lenses which are 4K rated. This family includes such models as:
Flagship zooms (14.5-60mm T2.6, 30-300mm T2.9-3.7)
Compact Cinema Zoom lenses (15.5-47mm T2.8, 30-105mm T2.8)
Cinema Primes (24mm T1.5, 50mm T1.3, 85mm T1.3)
All of the aforementioned lenses are available in EF or PL mount (non-interchangeable)



























